Dominarlo was founded in 2021 by Dr. Sherif Elbarrad. Over his long career in accounting and academics, Dr. Elbarrad had found his love for teaching while encountering an ample list of frustrations. Inflated textbook costs. A lack of accessibility options. Limited avenues for teaching crucial competencies. These obstacles and others systemically impeded instructors’ teaching process and students’ ability to learn and succeed.

Experiencing these barriers first-hand, Dr. Elbarrad knew there could be a better way.

Dominarlo didn’t begin as one, single idea, but many. Expensive, inflexible textbooks led to the Pressroom. Limited support for instructors led to Quiz Builder. Difficulties teaching Excel led to Excel Analyzer. Every Dominarlo product exists to solve a tangible problem and create new opportunities for learning. With modern technologies and philosophies in hand, our goal is to foster a better environment for all students and instructors.

Dominarlo was built in collaboration with students and new graduates looking to gain experience and showcase their skills. We believe strongly in the democratization of education, and it is our hope that Dominarlo continues to grow and evolve to address the needs of future classrooms.